In onboarding, we love helping new Bynder clients to build their taxonomy. But if you are out of onboarding, or want to update your taxonomy with your changing business, it can be hard to know where to start. Changing from a folder structure to a taxonomy for organizing your assets has a great many advantages, but it can be a big conceptual shift.
You do not need any special knowledge or training to build a good solid taxonomy. You know your business, and how you refer to your assets internally. Ask yourself and your users: how do I want to search for these assets?
A taxonomy does not have to be complicated! You are not recreating the Getty Art and Architecture Thesaurus. We’ve seen plenty of successful portals with 10 to 20 metaproperties – the thing to do is choose the metaproperties that capture the information that is most important to your core business.
Below are some ideas for common Bynder metaproperties and metaproperties by use case to get you started.
If you have any unique or interesting metaproperties in your DAM that might be useful for other clients, post them in the comments.
| Most Common Bynder Metaproperties |
|---|
| Asset Type |
| Asset Sub-Type |
| Channel / Audience |
| Agency |
| Creator / Photographer / Videographer |
| Usage Rights / Rightsholder / Rights Notes |
| Department / Business Unit |
| Campaign |
| Expiration Month / Expiration Year |
| Visible To |
| Product-Based Use Cases | Project-Based Use Cases | People-Based Use Cases | Location-Based Use Cases |
|---|---|---|---|
| Brand | Project Name | Person / | Continent / Region |
| Product Category | Project Number | Demographic | Country |
| Product Name | Project Location | Audience | State |
| Product Code / | Project Type | Focus Area | City |
| Season / | Client Name | Partnership | Landmark |
| Color | Industry | Shot Type | Property Name |